tHe Spring Bintulu Shopping Mall opens for business

Posted on : 19 Jan 2019  Source of News: The Borneo Post
 

Abang Johari, accompanied by his wife Datin Patinggi Dato Juma’ani Tuanku Bujang (third left), hits the gong to mark the grand opening of tHe Spring Bintulu as Yaw (third right) and others look on.

BINTULU: Parkcity The Spring (Bintulu) Sdn Bhd (PTSB), a joint venture company between Sarawak Land (Kemena) Park) Sdn Bhd (SLKP) and Benlong Sdn Bhd has officially opened its first retail offering here tHe Spring Bintulu Shopping Mall built at a cost of RM300 million.

The 390,000 square feet tHe Spring Bintulu is an asset under the management of The Spring Management Services and it aims to bring the multi-award winning shopping brand, tHe Spring concept to shoppers here and the central region with a potential retail sale of RM260 million a year.

Chief Minister Datuk Patinggi Abang Johari Tun Openg and PTSB chairman Troy Yaw were joined by the project board of directors Datuk Joseph Lau, Datuk Jason Tai and James Ling at the grand opening of the shopping mall yesterday.

The mall opening has created thousand of direct and indirect job opportunities in the retail industry, allowing workers to acquire more skills and get opportunities for career advancement.

With its vast array of stores including H&M, Parkson Department Store and Ta Kiong Supermarket as the anchor tenants, the two-storey mall offers both comfort and convenience for shoppers.

Moreover, tHe Spring Bintulu has integrated its focus on relationships and family whereby the mall boasts spectacular festive decorations that will make it the community’s go-to-destination for unmatched retail experiences.

This year, shoppers are treated to ‘Spring Time Splendour’ a festive campaign to celebrate Chinese New Year festivities with remarkable landscape filled with cherry blossoms and a special appearance of tHe Spring Bintulu’s phoenix.

On top of the much-loved decorations, the mall has lined up a variety of children activities, performances and an exclusive redemption programme to reward shoppers who spend RM388 and above in a single receipt mall-wide with tHe Spring Bintulu’s ang pow packets,tHe Spring Bintulu’s ang pow pouch set and L’Occitane relaxing aroma springtime gift set.

With more international retail brands, such as Uniqlo and Starbucks expected to open at tHe Spring Bintulu, the city will see a rise in consumption spending by locals and expatriates in Bintulu which in turn will improve the economy in Bintulu and contribute positively to the Gross Domestic Product (GDP).

With the optimistic growth in the retail sector, there will be opportunities abound for investors in the retail sector.

tHe Spring Bintulu is set to tansform the mall experience by leveraging on technology and multi-channel strategies to enhance the retail experience, such as engaging shoppers through compelling content on social media.

For instance, Facebook Page Contest or FB livestream to view performance happening at the mall.

The mall will also cater to the future needs and convenience of the shoppers by providing shoppers the option to go cashless in the future with mobile lifestyle wallet such as Boost App.

Other features of the mall include 1,385 parking bays for cars and motorcycles, a seafront esplanade for major mall events and a food court with 686 seats and a vantage point which offers a panoramic view of South China Sea from the alfresco area.

For more information and details on tHe Spring Bintulu’s spring time splendour events and activities, contact its customer service at 086-344820 or visit www.thespring.com.my.